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Section Index: Click
a name to jump to a particular section:
10,000 Wind
10,000
Non-Profit
10,000 Lighting
10,000 Future Emerging
Leaders
10,000
Movement
10,000 Technology
Entrepreneurship |
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Idea-Initiatives
Topic |
Meeting
Date |
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Meeting
Blog Notes |
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10,000
Wind |
(02/05/08) |
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10,000
Movement Event Notes on 10,000 Wind from 2/5/08 at Sammy's Metro
Ballroom Downtown
Overview:
Ohio Plan, Awareness Plan, Economic
Growth Plan
Turn the Northeast
Ohio Region into the Wind Turbine Capital of the United States.
Assess, via a wind study, our regions manufacturing capabilities
to use as a tool to attract additional wind turbine manufacturing
business. Set-up communication and financing campaigns, which will
include grass roots marketing, citizen financing, and analysis at
the state level of legislation, tax credits and incentives for bringing
wind friendly businesses to Ohio. Seek means of preferred financing
for wind turbine growth. |
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Wind Energy
Ohio Plan An Opportunity in Offshore Wind Energy
• 1st ever windmill built in Cleveland; and multi-Megawatt
turbine created in Cleveland
• New Job Opportunities – expanding existing job opportunities
• Create wind farm in Lake Erie (6 wind turbines could power
600,000 homes)
• 25% growth rate in wind energy worldwide (US 45% increase
in wind energy) – 95% of all renewable energy is wind
• Developing the first commercial floating wind turbine for
deep water
Current State of Wind Energy in N America
• Clean energy, free energy, only costs are capital to buy
equipment
• Water conservation – traditional energy uses water
cooling, wind does not
• Creates jobs
• No legislation in Ohio for a renewable energy portfolio
– need to create one
Corporate Sustainability Network
• Getting corporations to adopt sustainability practices
• Case Western and Cleveland created a Great Lakes Energy
Task Force – looking at barriers to wind energy implementation
Wind turbine production backlog – production cannot meet
the demand
• Ohio ranked the #2 state to provide more manufacturing plants
in this industry
Great Lakes Institute for Energy Innovation (CWRU)
• Cuyahoga Valley – the next Silicon Valley (the wind?)
• We have the labor force to perform manufacturing energy
• Case’s role: use students and faculty
Vision for Cleveland as a Hub for Wind Energy
• Transition: Companies need to update facilities,
• Need private capital investment
• Need to update the government situation; tell policymakers
the public wants a wind turbine
• Scaling down turbines? Less capital required to start investment
(kW not MW turbines)
Operations:
• Need constant flow of skilled force; need to attract people
to work in the factory
• Revamp the image of the factories, as a great place to work
Marketing
• People from Cleveland Plus, etc.; romanticize
• Citizens have ownership of companies
• Paying for it: Stakeholder interests, tax incentives, also
need federal and state legislation
Study European models and apply lessons here
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Wind Awareness
Larry Viterna--NASA
David Rosenberg--GE
CWRU is working on researching how to store wind energy through
a donation from the Cleveland foundation
Corporate Sustainable Network
Leadership Cleveland
Great Lakes Wind Network
Great Lakes Institute of Energy Innovation—CWRU
HUB of Wind Energy -
• Work through roadblocks, what can you do as an individual,
educate persons and org., message to organized labor, work with
the manufacturers, a lot of challenges, deploy commercial technology,
go offshore for wind energy for OH, states that have advanced energy
projects and policies, call house of representatives, begin lobbyists,
reach out to Columbus officials, our future depends on this inniative,
need power consumers to discuss issues, day to day objectives
• public outcry of needs, writing letters, reach out directly,
contact the younger generation, buy into the wind generation, educate
the younger generation, build your own windmill,
• raise monies for Cleveland projects, government funding,
state funding, tax incentives, public and private partnerships,
collaborate all organizations, connect all the dots throughout Cleveland,
need the public to get heavily involved,
• winddustrious.com, online resources--grassroots awareness,
community involvement, political action committee, "Small Wind",
working through the public utilities,
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Wind Economic
Growth a. We have the infrastructure and manufacturing
capability to put Cleveland on the map in terms of developing ....this
industry.
b. We could have the first freshwater wind farm in the world here.
c. Larry Viterna, NASA
....i. Cleveland developed the first
wind turbine and first multi-megawatt turbines.
....ii. Phenomenal market for wind
turbines
........1.
worldwide: $22 billion market
........2.
US: 45% growth last year
....iii. Future business opportunity
is in population centers near shorelines
i....v. Our goal is to develop the
first commercial floating wind turbine for deep water
d. David Rosenberg, General Electric
....i. Current state of wind energy
in North America
........1.
Originally used for energy diversity by utilities
....ii. Why do we want wind energy?
........a.
Quality of life
........b.
Good quality of energy; clean energy
........c.
Price stability for a 20 year period
........d.
Water conservation
........e.
Jobs – development of this technology creates jobs
....iii. How do we get wind energy
here in NEO?
........1.
other states have passed legislation with incentive programs for
renewable energy sources
........2.
we need to do the same thing in Ohio
e. Ron Richard, Cleveland Foundation
....i. What new industry could we create
in this region that fits with our capabilities and history?
........1.
wind energy: from R&D to manufacturing
........2.
creates opportunities from the factory floor to the PhD level
....ii. Create new image from Cleveland:
from the city where the river caught on fire to Cleveland, the city
........powered
by wind
....iii. CWRU: center for alternative
energy studies – in particular will work on the storage problem.
f. David Nash, Corporate Sustainability Network
....i. Focus is on getting premier
corporate citizens to adopt sustainable policies
g. Ed Weston, WIRE-net.org
....i. This industry is sold out for
TWO YEARS.
....ii. There is a manufacturing problem;
they can’t keep up with demand.
....iii. Ohio is ranked #2 in its capacity
to get us out of this demand problem & Cleveland has the right
type of ........manufacturing
capability.
....iv. Great Lakes Wind Network: help
manufacturers address this supply chain problem, both manufacturers
........that
are already in the industry and those that could be
....v. Consortium to help the state
to compete for this industry
....vi. Advocacy: SB 221 (Ohio State
Senate)
h. Ewan Alexander, CWRU, Great Lakes Institute for Energy Innovation
....i. BREAKOUT GROUP:
....ii. Brainstorming: how can we turn
Cleveland
........1.
retrofitting of existing facilities
........2.
use of existing infrastructure and human capital
........3.
state initiatives to help companies make the
........4.
private capital investment/ angel and VC investors
........5.
it takes a big investment to get into this industry
........6.
could this be scaled down to kilowatt scale? Turbine manufacturing
diversity
........7.
citizen ownership
....ii. Vision: community involvement;
create incentives for companies to make an investment in this industry
....iii. Operations:
........1.
need to ensure that there is a skilled workforce for these companies
........2.
one issue is that young people don’t want to work in a factory;
need to work on attracting young ........people
to work in an industry that helps the environment
........3.
financial incentives and job security
........4.
companies need to make these places attractive places to work to
attract applicants for mfg. job
....iv. Marketing
........1.
symbol of Cleveland being a green/sustainable community
........2.
citizen ambassadors
........3.
Cool Cleveland
........4.
models from other countries
....v. Finance:
........1.
citizen financing
........2.
tax abatement/incentive for this industry from local and state government
........3.
federal funding
........4.
Fund for Our Economic Future
........5.
European models for financing (Denmark)
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10,000
Non-Profit |
(02/05/08) |
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10,000
Movement Event Notes in 10,000 Non-Profit from 2/5/08 at Sammy's
Metro Ballroom Downtown
Overview: Sustainable
Plan, Awareness Plan, Organizational Plan
Establish awareness of nonprofit Friends Groups. For a Friends
Group, it is important to match an individual’s needs and
passions with the mission of the specific nonprofit. Assist individuals
in establishing connections with nonprofit organizations via social
networking sites, coffee shop meetings, and target market databases.
Encourage nonprofit organizations to define Friends Group roles
upfront and provide accurate estimates of individual time commitments.
Facilitate consistent interaction between participants and members
of organizations in order to sustain nonprofit Friends Groups. |
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Non-Profit
Sustainable Plan
To match all individuals who are interested in getting involved
in the community with a non-profit organization whose mission is
compatible with their passions/interests. Make sure everyone’s
voice is heard from the bottom to the top. |
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Non-Profit
Awareness Plan
Utilize social networking sites to keep existing members informed.
Engage individuals while in high school and college and encourage
them to join friends groups. Define roles in terms of expectations
and time commitments. Have consistent meeting times. Match individual
needs and passions with the interests of various organizations. |
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Non-Profit
Organizational Plan
Organize around an Advisory Committee with an open structure. Recruit
and connect as many volunteers as possible. Facilitate interaction
between participants and members of various levels within the organization.
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Non-Profit
Blogging -Brian
Broadbent / Julie Clark BVU:
-Linked business community to nonprofit sector
-Placed 1300 people, short term consulting, 90 teams of employees/volunteers
-Friends Groups: connect to mission of nonprofit, friend-raising,
fundraising, a board focused on governance strategy
-Best practices for friends committees: purpose well defined, written
statement of purpose, quality staff leadership, systematic selection
process, continuing education, terms for the committee, recognize
volunteers.
-Marianne Campbell / Hearing & Speech Center:
-Engage and involve new partners
-Tell story, mission, program and services
-John Farina, Red {an Orchestra}:
-Redefine, rediscover
-Brings you in center, does not have friends group, building to
that
-Determine if a friends group right for your organization
-Kathy Thompson, MOCA Local Cleveland special events manager:
-Year of discovery, define mission, what’s the interest with
Mocha
-Passion and engagement for your cause
-Michael Goler, Board of Directors Hearing & Speech:
-Junior board: reach out to wider community, financial support,
view points/community input, way to involve next generation of leaders.
-Individuals are more connected to an agency if they start at junior
level work your way up to parent board
Awareness Plan
-Need Social networking sites
-Target specific individuals
-Establish connection to the mission
-Leverage existing members to spread awareness
-Make time to engage yourself to get involved
-Share human contact between groups
-Politics is distracting these groups, get buy in from each board
-Engage younger talent on substantive projects
-Cross training between various groups
-Have a complimentary friends group
-Create a database of friends
-Social networking and e-newsletters
-Need an Organizational Plan
-Open structure
-Interactions between participants and members of various levels
-Organize around Advisory committees
-Include multiple volunteers
Sustainable Plan
VISION
To connect all individuals who are interested in getting involved
in the community with a nonprofit organization whose mission is
compatible with their passions and interests.
OPERATIONS
The nonprofit organization should elect a point person from within
to organize and help keep the “friends’ group”
motivated and involved. Individuals who are interested in getting
involved should know upfront the time and financial commitment and
they should not have to deviate from this. The point person at the
nonprofit should also distribute a calendar of meetings with detailed
agendas and a time line with ACTION ITEMS. Individuals who volunteer
their time need to know their own time is appreciated and not being
wasted. We presume that those who volunteer are doing so because
they want to actually do something.
MARKETING
Have key leadership in the nonprofit organization go out in the
community as ambassadors for the nonprofit so individuals are aware
that various organizations exist and are in line with their personal
interests.
• Relay information to personal networks/work colleagues
• Give presentations at colleges/high schools
• Blanket coffee houses and public spaces where potential
interested individuals would spend their time
• Telemarketing campaigns
• Email blasts…calling for interested individuals
FINANCE
The nonprofit organization should provide seed money to help recruit
new people into the organization. Individuals can also be asked
to make a small donation the first year ($100-$500) and increase
their support each succeeding year of membership.
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10,000
Lighting |
(02/27/08) |
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10,000
Lighting Ideas-Initiatives Discussion Meeting on 10,000 Lighting
from 2/27/08 at Bratenahl Community Center's Landis Room
Summary of Notes 2-27-08 1. Project Updates on the 3 Lighting Projects 2. Project plans to initiate Lighting Designs
I. Threee Lighting Project Updates
Rockefeller Park
A. Lighting
a. Cultural Gardens
b. Bridges
c. Pathways
B. Details of Project Meeting Tec Inc., and Rockefeller Park 2-25-08
Tec Inc., met with Rockefeller park to talk about plans requirements, and designs that fit the parks
historical genre. They talked about how these designs will be consistent with light intrusion and feasibility
for installation and project costs.
Tremont
A. Have a mock up an actual lighting concept in Tremont
a. Use product from lighting companies to put up in the Tremont neighborhood to show the residents what the designs will look like
b. Display models during art walks
c. Sell naming rights if the resident lights a tree
B. Target New/present tenants within Tremont to see if they would light their shop
a. A new art graphics shop wants to illuminate their side of their building
C. Each design isn’t completed for proper lighting sources but are designed with a good feasibility of implementation
D. Lights planning to use are ceramic metal halite
E. Tremont is having a community meeting to discuss funding this project March 19 2008 after 5:00pm
a. Details on the website www.10000littleideas.com, if you want to join the meeting.
Detroit Shoreway
A. Tie the completed design from Tec Inc., and install the lighting with their new streetscape that is going in this Summer 2008.
B. Get the business owners to authorize the issuing of the lighting design on their building because they own the building.
II. Project plans to initiate Lighting Designs
We need to create a project plan with a Process Map to keep each project organized. Below is a template that organizes and initiates
these projects.
1. Project Name: Lighting Cleveland
We need to select a name for this project
**We need your help
2. Goal:
To have the lighting designs segmented where 1 segment is implemented at the end of 2008, the next segment is in the planningstage
and to have an adopt a light project implemented (at least a conceptual plan completed).
3. Marketing/Branding:
Still needed, read below
4. Resources
Still needed, read below
5. Finances:
Still needed, read below
III. Steps of the project:
Each Idea-Initiative will have a separate Project Name and Goal but will share a 10,000 Team umbrella that
will take one project owner from the 10,000 Team and 10 attendees of each Idea-Initiative to join these below
Project initiative areas below:
1. Marketing Plan/Branding
a. Goal
b. Resources
i. 10 people to a group
? 10,000 Team Leader – Kiley Smith
c. Steps
d. Milestones
e. Communications
2. Resources
a. Goal
b. Resources
i. 10 people to a group
? 10,000 Team Leader – Erin Smith
c. Steps
d. Milestones
e. Communications
3. Finances
a. Goal
b. Resources
i. 10 people to a group
? 10,000 Team Leader – Jim Miller
c. Steps
d. Milestones
e. Communications
Lighting Idea Notes Continued in the Project Areas from Above:
Marketing
1. Create a “Request a light or Project”
a. Have a Template/Proposal pre-made for these requests
2. Store front renovation program
a. Collinwood Development
3. Make sure we talk to the community about the entire project
a. State exactly what you are going to get
2. Complete project in stages
3. Lighting innovation
a. Use GE product that can show their innovation
b. Talk about History of lighting
4. Get all 3 lighting projects involved and working together to combined resources
5. Make sure that the 10,000 Web site has it’s own project page
6. Create a Web cam for the projects in that neighborhood to view them on Utube
7. Branding Name
a. Expand on that for these projects
b. Note that these projects are touching a neighborhood, a park, and nightlife
8. Privatize the Web site to share the ideas
9. Make sure that our brand houses all the other ideas-initiatives
10. Have a way to identify the projects or the 10,000 Organization by wearing some pin
11. At different events plug who we are, plug into different events and have a table there to support our idea initiatives
12. Cleveland lights again, a Rededication to the Brush light on the society building and have one more on the next building.
a. Create an additional Brush light, the creator of the first light, and power it with a wind turbine since he was the creator of the
first wind turbine
Resources
1. Create Political attractiveness
2. Get communities involved
3. Get Cleveland involved
4. Get energy companies involved
Finances
1. Target Council for Cleveland Funds
2. Suggest allocate funds from the below
i. Cleveland Foundation
ii. Gund Foundation
iii. **** Any Suggestions
1. Approve insurance rates with improvements on the building
2. Only go to a financial resource once with all our idea-initiative costs
3. Talk to CPP/First Energy about the project and have them get involved because if rates do increase in 2009 there
could be a partnership where lights can be donated/fund the project and in turn soften the blow about raising the rates
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10,000
Movement Event Notes in 10,000 Lighting from 2/5/08 at Sammy's Metro
Ballroom Downtown
Overview: Resource
Plan, Awareness Plan, Sustainable Plan
Make Cleveland the Lighting Capital of the world. Use the heritage
of lighting in Ohio to create an appealing spin to get people involved.
Join all lighting companies, designers, suppliers, and installers
to further the initiative. Allow business owners, local corporations,
community development corporations, residents, chambers of commerce,
and governmental to meet several times a year to converse and support
the lighting initiative. Have large annual events such as a parade
using trolleys to tour the area. |
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Lighting Resource
Plan Local Corporations need to be active in sponsoring
the future of these lighting projects. Corporations would then be
awarded plaques or signs to go outside their facilities to show
their involvement.
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Lighting Awareness
Plan Get individual community members involved
as advocates of the cause to spread the word. Use the heritage of
lighting in Ohio to create an appealing spin to get people involved.
Show the “before and after” streetscapes of the project
to bring people back to Cleveland neighborhoods. Have annual large
events such as a parade using trolleys to tour the area. Make Cleveland
the Lighting Capital of the world.
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Lighting Sustainable
Plan Have Utility Companies support the Lighting
initiative. Use energy efficient light bulbs for a shorter payback.
Apply for grants. Join all lighting companies, designers, suppliers
and installers to keep this lighting initiative evolving. Allow
business owners, community development corporations, residents,
chambers of commerce, and the government to meet several times a
year to converse and support the lighting initiative.
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Lighting
Blogging Chris Ronayne:
2005 quick survey on neighborhood – 3 appreciating neighborhoods:
Tremont, Ohio city and Detroit shoreway as well as lighting up the
bridges over Cuyahoga river, allowed us to claim Cleveland at the
time to be in a global network of cities that were also lighting
up their neighborhoods. This 10,000 lighting project is to help
build these neighborhoods for safety, integrity, character, and
esthetic. The Region has a beautiful stock of buildings; let’s
light them up. If you want to see people you need light. Simply
create pedestrian path lighting in Rockefeller Park.
Matt Zone:
Detroit Shoreway has 2 projects going on: to make the neighborhood
safe, and to improve the quality of life, & the Gordon square
neighborhood streetscape plan (3.5 million dollar project) to improve
the neighborhood starting in May 2008. This project will start with
W.65th and Detroit: bring arts to life, first state route to reduce
roadway, increase sidewalk, bury utilities to help buildings come
to life and add to the charm of the community.
Joe Cimperman:
Story about Lincoln park: civil war soldiers camped on it, it was
not publicly owned, Lucy Pelp wanted to build wooden fence around
park, the park was burned down 7 times by people of Tremont, so
Lucy sold it the to city. In 2000, Tremont applied for a national
grant and the park became public again, free of drug dealers and
it was lit-up.
Marybeth Gotti (GE Consumer & Industrial Lighting):
Lighting institute: 6,000 people a year come to learn about lighting,
energy efficiency, reduce pollution, and to work with professionals
at Tech. Inc. 1879 GE started, University of Lights since 1913,
automatic traffic signal, 1930’s Euclid avenue had largest
6 mile stretch of lighting, lighting of bridges in flats won an
award. We are a lighting capital, we have heritage of lighting.
Why can’t we be the city of lights! Passionate about lighting
and wants to support 10,000 lights.
Terry Kilborne, Tec Inc. :
Accentuate buildingscapes and lighting. Highlight architectural
details. Add lighting in trees, and add to building facades. Sensitive
to environment, energy conscious,
3 tasks: illumination of walkways, gardens, bridges (they are historic,
and beautiful structures).
Resource Plan
Resources necessary to grow initiative and maintain -
What resources are necessary to build awareness?
Resources to help grow initiative: human capital and physical items
-Retail owners to get involved and enhance community/retail property
-Educate entire area, use media, e.g.: show before and after of
Gordon park Renovation
-Critical areas to light – destinations
-Start by making businesses visually attractive and then proceed
to residential areas
-Leverage energy efficient lighting, whole building as opposed to
outside approach, internal, external. Cost savings?
-Can you grow from leveraging? We need to attract neighboring properties
to the lighting initiative
-Bulk purchasing program for the lighting initiative. Buy at a lower
rate to drive down price, go outside of municipality, schools/university,
e.g.: Louisville
-Communication is key!!! Speak up to be included.
-Implement with strategic plan in mind
-Need someone to keep pushing projects, need a buy in, look at building
owners/tenants, budget dollars, energy cost/maintenance cost.
-Who do we need to talk to about assistance for this lighting initiative?
-Cost savings available if done appropriately
-Stop passing the buck, what is needed to get organizations involved.
-Have signs on streets to show who sponsored project
-“Chris Ronayne”- We can immediately declare Cleveland
as the lighting capital of North America, and allow others to attempt
to disprove it if they choose to do so.
-Utilize in promotional ads/letterhead/ publicize
-Get individuals and local corporations active and interested in
sponsoring future lighting projects.
-Avoid municipalities, as they are typically over budget and difficult
to retain interest (as far as maintaining the completed sites).
-Individuals and corporations would be awarded plaques or signs
to be displayed on-site (such as you would see on a highway sign,
church pews, gardens, etc.) to help generate the initial sponsorship.
-Working with large corporate sponsors to gift bulbs or at least
discount them for large bulk purchase orders.
-LED is recommended since it lasts nearly 40 times longer than incandescent
bulbs. This minimizes the need to seek additional funding in later
years for the up-keep of the complete site and is simply much more
efficient.
- Need Grants
-Use existing utility funding
-Get Energy off the Grid
Awareness Plan
-Show the before and after streetscapes of the project to Bringing
people back to Cleveland neighborhoods.
-Have annual large events such as a parade using trolleys to tour
the area.
-Make Cleveland the Lighting Capital of the world.
-Private/Public partnership
-Business and Building ownership
-Create a music show in those neighborhoods to draw people to a
lighting ceremony
-Create a Model as a guide
-Conduct tours of the area
-Full page ads in newspaper
-Get individual community people as advocates of the cause to spread
the word.
-Use the heritage of lighting in Ohio to create an appealing spin
to get people involved.
Sustainable Plan
Vision
Target specific markets, be connected to mission/organization
Operations
Operational issues: resources to support group, have 2-3 organizations
come together, politics of board can be distracting, engage younger
talent, cross training between groups, databases
Marketing
Utilize existing base of membership, donors, have time to be involved.
Finance
Capital, have 2-3 organizations come together to work on fundraising,
ask for donations, run a gift shop for fundraising
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10,000
Future Emerging Leaders |
(02/05/08) |
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10,000
Movement Event Notes on 10,000 Future Emerging Leaders from 2/5/08
at Sammy's Metro Ballroom Downtown
Overview: NEO Experience Plan, Awareness
Plan, Sustainable Plan
The Future Emerging Leaders “Apprentice Program Competition”
focus is on retaining High School talent in the NEO Region by engaging
them in designing a program that will introduce their peers to what
the region has to offer. To make this possible, the community and
the public/private sector will promote the initiative and donate
time and financial support. The high school students will be reached
and recruited through Facebook/Myspace and hip activities. |
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Future Emerging
Leaders NEO Experience Try to keep internship
program continuing for generations
• Keep graduates of program involved in the programs for future
students as mentors
• Incentives to bring students back to Cleveland – student
loan forgiveness
• Tuition break for students for go to college in Cleveland
(like CSU, Case, Baldwin Wallace, etc.)
• Give students responsibility in the programs (have a little
power in the program)
• Mentoring inner-city children earlier
• Networking for Future connections, summer internships 9
week, 75 students, 500 qualify, pay the way for work training--Bot
Gar, Case, Clev. Clinic, economic development find jobs, housing,
etc. in Cleveland for members of the program
• Co-op programs with businesses in the area create pipeline
Vision: Networking, mentoring program with financial incentives,
hiring programs
Operating/Structure
• Corporate Sponsors
• Liaison b/w community and students
• Students have build a website
• Service learning programs
• Location: Downtown, centrally located, possibly in a business
Marketing
• Hip and cool program
• Facebook and MySpace
• Website that provides info, housing links
• Social Events
• Advertising: billboards etc.
• Sponsors, Taxes, others existing organizations of similar
character, college sponsors
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Future Emerging
Leaders Awareness Speakers: Brendon Eisner, David
Fitz--UCI HS & Young Adults organization
Conversation on young adults being very active in the evolution
of Cleveland
Future Leaders Next Generation Program - work/target suburban students,
and have engage them in a one year long NEO apprentice program
• Work on "Brain Drain"
• Increase Cleveland's retention--start in High School
• Students are not exposed to NEO Opportunities
Phase 1: Involve entire student body, using 5 students to get peers
involved
Phase 4: Implement this plan, starting in Solon / Beachwood schools
starting it in the Sophomore Class
Bob Hartis--Principal of Beachwood HS
Cleveland apprentice program, how to take advantage of opp's in
Cleveland
get business to sponsor programs, mentors, principals, teachers,
guidance counselors, specific programs, business leaders as mentors,
Annette Darby, Cleveland school district-Metropolitan district
Offers an internship network-target 10th and 11th grade students
David Fitz--UCI
Resources for organization structure:
• Volunteers, infrastructure, buy in from teachers, board
of committees, students involved, PTA, all groups involved, student
body, advisory committee,
• Market to the target by working with the business owners,
get sponsorship dollars, raise awareness publicly, BVU, adopt a
school, Cleveland Reads, work with orgs that are doing this, work
with suburbs and sponsored organizations, existing collaborations
of companies, reach out to all businesses,
• Finances that will need to be incurred and how to pay for
it, use students to fundraise, work with the business owner, website
of calendar of social org, job opportunities, grants, investment,
show that the org is sustainable,
• pick some key areas to target, next steps will be put together
more information will be on the website, for more information, work
with colleges, work with parents, college students work with high
school students, work with myspace, leading online marketing tools,
• Need support from local business owners, schools, influential,
Cleveland campaign 1983, developed a program with a City guide for
Cleveland, better product currently in the area, making people understand
the benefits of Cleveland,
• Create awareness as city is growing, bettering itself,
becoming a leading area, target business leaders in business and
lawyers, work with the leading children, college sponsorship, work
with principals, mentoring programs, (either college students or
older HS students), need to create a message to attract and retain
the younger demographic,
• We focused on next generation leaders and how to raise
awareness of Cleveland and the opportunities available!!!!
• Continually follow up will help sustain the idea, more
information will be on website
• Side discussion about reaching the younger children giving
a positive message of Cleveland earlier and continuing that message
throughout their educational process as a city, with job opportunities,
etc.
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Future Emerging
Leaders Sustainability ....2.
Next Generation Leaders - Sustainability
........a.
Annette Darby, Cleveland Metropolitan School District
............i.
Offers an internship network within the school district; central
point of contact for the local ............businesscommunity
............ii.
Their program targets 10th and 11th grade students
............iii.
Will share more details within the breakout groups
........b.
David Bitz (??), University Circle Incorporated
............i.
Future Connections: summer internship program for 75 11th grade
students in institutions in University ............Circle
and then local businesses
............ii.
This is for students who live in the city of Cleveland.
........c.
Brendan Eisner: recent college graduate frustrated by the lack of
exposure that many of his friends had
with ........the
business community
............i.
Address the issue of brain drain; increase the retention of bright
and talented students
............ii.
Try to target students while they are still in high school
............iii.
Seemed to find a market failure in targeting suburban students
............iv.
Cleveland Apprentice Program
................1.
Form teams of five students in each high school (Solon, Beachwood)
................2.
Provide these students with tools to help get the rest of their
student body involved
................3.
Help them to get programs started at their own schools
................4.
Implement the plan so that over time there are programs at dozens
of local schools
........d.
Bob Hardiss, Principal of Beachwood High School
............i.
Concerned that our students don’t see the same advantages
of Cleveland that we do; that they won’t return ............after
4 years of college
............ii.
Students need to know how to take advantage of opportunities in
the area
........e.
BREAKOUT GROUP: Sustainability (Dwayne Wright)
............i.
Vision to create a sustainable project to retain our students; how
can we sustain this project?
................1.
Definition: keep, maintain, continue, replenish
............ii.
Brainstorming
................1.
Use alumni of the program as mentors of future participants
................2.
The city needs to offer something back to the students in the form
of an incentive
....................a.
Student loan paybacks or forgiveness
....................b.
Tax incentives
................3.
Local colleges should offer incentives to keep local students in
the region in the first place
................4.
Move the focus down to the middle school level, so that more students
have the ability to take advantage ................of
this type of program (esp. inner city students)
................5.
Give the kids responsibilities to give them a sense of ownership
in the program
................6.
Housing incentives for ex-pats
................7.
Centralized place for information about jobs, housing, etc. in the
area
................8.
Creation of new industries to define the area
....................a.
Wind
....................b.
Green initiatives
................9.
Co-op programs with major businesses; create a talent pool for the
businesses and a pipeline for jobs ................for
the students
....................a.
Example: program at St. Martin de Porres
................10.
Hiring preferences for local candidates
................11.
Need to convince students that Cleveland is a cool and interesting
place to live
............iii.
Create one vision from these ideas: networking and mentoring program
with financial incentives and hiring ............preferences
............iv.
Operation
................1.
Corporate sponsors
................2.
Liaison between the business community and the schools
................3.
Have the students build a website
................4.
Service learning projects
................5.
School credit for participation
................6.
Someone to monitor the program
................7.
The location for the program
....................a.
In the businesses; they could host it
....................b.
Downtown accessible location
............v.
Marketing
................1.
Need to make it seem like a hip thing to do
................2.
Websites are the way to market to students
................3.
Facebook/MySpace/LinkedIn type format for businesses and students
to meet (just for participants)
................4.
Social events
............vi.
Finance
................1.
Companies that benefit from having the students around
................2.
Foundations
................3.
Corporate sponsorship
................4.
Use existing organizations for resources
................5.
Grants
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10,000
Movement |
(02/05/08) |
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10,000
Movement Event Notes on 10,000 Movement from 2/5/08 at Sammy's Metro
Ballroom Downtown
Overview: Participation Plan, Awareness
Plan, Sustainable Plan
Connect emerging leaders to 10,000 Little (micro) Ideas to Keep
You Believing in Cleveland Organization via community networks,
communication campaigns, billboards, myspace.com, Linkedin.com,
and social events. Lead each community idea effort with an ambassador,
and/or group. Create an environment that fosters regional economic
development idea gathering and help incubate ideas moving forward.
Update on the status of the10,000 Little Idea initiatives throughout
the year. Secure a steady funding stream to sustain the 10,000 Little
Ideas organization. |
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Movement
Awareness Plan - Ambassadors from the community
- Spread to the word about what the 10,000 little ideas group does
within the community
-Constantly inspire others to create thought so that people pursue
new creative economic development ideas
-We need to get everyone behind the same focus
- The organization has a lot of energy and talent, but we need to
create more structure around the organizational goal.
-The general consensus: 10,000 little ideas is a dynamic group and
it would be a shame to pigeonhole it into a single category
- How do we get and keep people involved?
-Focus on a website or online presence for these purposes
-Add a self-assessment for why people are here. Each person has
a different aim.
- Find recurring trends with idea sharing due to the topic criteria
to make sure that people are aware of the issues and that they are
getting solved.
-The 10,000 message is comprised of our projects, success stories,
and opportunities
-Develop an ambassador group to act as a liaison to the media
-Foster and build upon the Great Energy/Talent
-Online Organization
....List Participants
....Continue to blog
....Use a database
....Data Mining
....“Facebook” page for
the organization
....Problems/Solutions Contribute |
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Movement Sustainable
Plan -Venue for brainstorming/networking/launching
ideas
-Prioritize and rate your initiatives
-User generated
-Self-assessment for personally tailored involvement
-Spend 20% of time generating ideas and 80% of time for project
implementation
-Need a solid base of individuals to help grow the organization
-There needs to be constant follow-up and accountability to keep
the idea projects and the organization moving forward
-How do we want to make this group function operationally?
-Create action lists at the individual, corporate, and governmental
levels to keep the movement evolving
-10,000 has to continue to have individuals and businesses take
the lead to implement ideas and reduce reliance on governmental
entities.
-Each individual should be inspired to do something, and the 10,000
organization should provide the “how” or “what”
he and she can do.
-Do we need a full time staff? Executive director, full time staff?
This requires a large budget to accomplish.
-Develop a social marketing network – “sell”
ideas through the internet.
-Develop a sustainable mechanism to find talented individuals,
solicit them for ideas, and connect these individuals to the resources
they need.
-Establish connections with the educational institutions in the
region.
-Lots of people have passion – how can we help them realize
their skill sets?
-The organization should be comprised of the broadest possible
cross section of people
- Unify the east/west side and inner-city with suburbs
-Use Billboards with ideas
-Revitalize Cleveland
- Gain help from self-operating communities
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Movement
Participation Plan - Northeast Ohio Plan -Get
the message out on the project’s successes and the opportunities
within the 10,000 Little (micro) ideas organization to continuously
spur creative thought to improve our community.
-Have NEO match the talents and passions of committed members to
create a steady stream of funding, partnerships, and awareness in
the region.
-Keep the passions of Northeast Ohio members engaged by meeting
on a more regular basis.
-Northeast Ohio has to keep the organization viable by providing
it with a steady stream of funding.
-We need to connect everyone around the same issues - make it a
forum to propose solutions to the problems that Cleveland faces
-Provide better follow up and accountability with leaders in NEO
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10,000
Technology Entrepreneurship |
(02/05/08) |
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10,000
Movement Event Notes on Technology Entrepreneurship from 2/5/08
at Sammy's Metro Ballroom Downtown
Overview: Content
Plan, Resource Plan, Awareness Plan
Create an Internet site that will be a “one stop shop”
for technology professionals in our region. The site will focus
on providing resources to assist entrepreneurs seeking to start
or grow IT related businesses, as well as a resource for consultants
and those seeking to be employed/hire individuals in the field.
Utilize all public and private resources to create awareness and
drive traffic to the site. Identify current professionals who can
serve as role models/mentors to connect people and provide motivation.
Highlight “success stories” in the region. |
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Technology
Entrepreneurship: Content Plan, Resource Plan, Awareness Plan
1) Develop a single resource for individuals involved in the information
technology industry. Provide clear direction to help Cleveland transform
into a leader in tech start-ups
2) Create an online space to
....a) Assist budding entrepreneurs
to start their tech firm
....b) Help technology workers find
their ideal Cleveland employer
....c) Connect technology consultants
to the new start-ups
....d) Not reinvent the wheel –
bring together those who are already working at this independently
3) Speakers
....a) Jason Therrien – Thunder::tech
....b) Struggled to find resources
– there are a lot of them here but it’s difficult if
you don’t have the ....connections.
........i) 10,000 ideas may not be
a one-stop shop, but it has to be better than what we’ve got
now
....c) David Grampa – Game Communications
........i) Game market is exploding
– worldwide potential even for locally operated businesses
........ii) Why Cleveland – Why
not?
............(1) CWRU and CSU are two
excellent resources for game development.
............(2) Cost of living is low
here, yet we have the same resources available here as in New York,
............Chicago, etc…
............(3) One of the largest
internet backbones here under Euclid Avenue
....d) Terry Travis – Cleveland365.com
........i) Cleveland has a unique opportunity
to grow businesses – it has been a leader in innovative thought
........since ........the
early 1900’s
........ii) Take our entrepreneurial
spirit and turn it locally.
........iii) We have a high concentration
of institutions of higher education
4) Content Plan, Resource Plan, Awareness Plan
....a) What is our vision for this
online space for entrepreneurs
........i) Case Studies
........ii) Real world experience
........iii) Understand the basic setup
of a business – Professional legal advice; tax advice
........iv) Access to capital. Where
to find it, what are investors looking for?
............(1) It starts with a business
plan
............(2) At the bank you had
to show them that you already had the money
............(3) Preferred partnerships
with entities that help small businesses
........v) Stimulate interest early
– success stories for high school and college students.
........vi) Connect the gap between
a younger and an older generation – younger generation is
very bright but lacks a ........direction.
........vii) Take what we come up with
tonight and present it to college students
........viii) Biggest challenge –
get true entrepreneurs to be engaged in these organizations. We
have people that.know ........businesses,
but not people that started them. Get entrepreneurs to act as mentors.
....b) How do we help tech workers
find their ideal Cleveland employer
........i) Identify mentoring resources
(entrepreneurs)
........ii) Resource clearing house
or ‘portal’ for Cleveland Tech Workers
............(1) It must be local, alternative
to the big job boards
........iii) Connect technology consultants
to the new start-ups
............(1) There is no shortage
of ‘technology consultants’ but there is no one telling
an entrepreneur what it is that ............he
needs consulting for
................(a) Categorization
of consultants?
................(b) Connect with higher
education so students can use practical knowledge to help the start-ups
… they will ................be
cheaper than consultants.
....c) Vision Summary
........i) Mentoring (real world experience)
........ii) Job Portal
........iii) Sources of funding –
a link between angels and entrepreneurs
....d) Operations for this virtual
online place
........i) Personalized or conversational
feel – it needs to be interactive
........ii) Separated by topics –
specifically related to what I need right now
........iii) Do we charge? –
the higher the charge, the smaller the community
............(1) It should not exclusive
............(2) Perhaps charge larger
businesses to browse the talent?
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